Copywriting

Copywriting That Convinces

  • Trying to build your brand?
  • Trying to encourage a purchase?
  • Trying to generate a sales lead?
  • Trying to educate or influence?

It all starts with words. Your copy needs to sell your products and services to your audience. That’s obvious. But how do you sell the crazy-busy and distracted people who make up your audience? What is the best way to overcome this seemingly global attention deficit disorder?

How To Write Stuff That Gets Read
The secret to effective marketing is creating killer content. This means the right content for the right audience at the right time. Otherwise your content will neither be read nor acted upon.

Oh and you need to accomplish this without using one more word than necessary.

Great content creates real value for your audience and solves their most pressing problems. It provides guidance and clear direction. The Web has made content marketing more important than ever. Early stage buying is being done online and if you don’t have the right content your company is being disqualified.

But who will write it, and how? Unless you have a good grasp of persona development and excellent writing skills your content will fail.

We Write Copy That Motivates Your Audience
We create compelling content that helps your audience make wise purchasing decisions by choosing your products and services. If you need the right words we can help you with:

  • Website Copy
  • Special Reports
  • Tip Sheets
  • Podcast or Audio CD Scripts
  • Brochures
  • Advertisements
  • Magazine Articles
  • Website Articles
  • White Papers
  • Newsletters
  • Direct Mail
  • Press Releases
  • Sales Letters
  • Blog Entries

How You’ll Benefit From Our Copywriting
Outsourcing your copywriting to Broadfield Communications will provide you with motivational copy that will powerfully position your company and generate interest in your products and services.

Your professionally-written copy will result in:

  • More interest in your company and its products and services
  • More highly qualified sales-ready leads
  • A consistently great message that creates action
  • More meaningful contact with key decision makers in your audience
  • Reduced sales lead generation costs that will stretch your marketing budget
  • Accelerated growth which will improve your marketing return on investment
  • Improved positioning and branding in the marketplace that will reduce competitive pressure

If you would like an effective way to reach your audience, and have them give your message the undivided attention it deserves, then contact us today to discover the power of professional copywriting.